Say Yes For New Schools Bond Campaign was a pro-bono job for JensenOne. JensenOne CEO Mike Jensen was a sitting Board of Education member (Bend/La Pine Schools, Bend, Or.) and he donated the company’s time and efforts to promote the $98M campaign. The campaign was designed to educate the public on the needs of the school district in order to raise the awareness and obtain enough votes to pass the measure.
The challenge: The economy was just coming out of a major recession and money was tight.
The result: The bond was approved with over 70% approval.